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Bär & Karrer with future Audi F1 on Adidas partnership

Bär & Karrer advised the future Audi F1 Team on a multi-year partnership with Adidas.

The German sporting goods manufacturer is thus set to become the team’s official apparel partner from the 2026 Formula 1 championship onwards, with the collection to be released before the start of the season.

The Bär & Karrer team

Markus Wang (pictured) led the Bär & Karrer team on the matter, working alongside Christine Schweikard (both IP & sports law) and Susanne Schreiber (tax).

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flavio.caci@lcpublishinggroup.com

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