Nautilus acquires Swiss motion technology company Vay. The advisors
Nautilus, an innovation specialist in home fitness, has entered into a definitive agreement to acquire Zurich based Vay, a company specialising in computer vision and AI technology solutions and the provider of motion detection and analysis. The financial terms of the transaction were not disclosed.
With this acquisition, Vay’s proprietary technology, experience and highly technical skillset will be committed to the development of Nautilus product offerings, which will create even more personalized fitness experiences for its customers . As for Nautilus, the acquisition of Vay will allow Nautilus to scale its JRNY® digital platform by providing foundational technologies to power the Nautilus’s vision and motion tracking capabilities that enable real-time data analysis during workouts.
The VAY management and technical teams will join Nautilus as part of its software development group. Additionally, Vay has an existing partnership with Eth Zurich, one of the top science and technology universities in the world. This partnership will intensify through a collaboration with the Eth AI Center and the formation of a dedicated center of excellence for the pursuit of personalised fitness.
The advisors
Walder Wyss has advised the selling founders with regard to all legal aspects of the transaction. The team was led by Boris Räber (managing associate, corporate/m&a, pictured) and further included Irène Suter-Sieber (partner, employment), Maurus Winzap (partner, tax), Fabienne Limacher (partner, tax), Michael Isler (partner, it), Janine Corti (counsel, tax), Caroline Gaul (senior associate, it), Christoph Zaugg (associate, corporate/m&a), Carmen Spichiger (associate, corporate/m&a) and Viktoriya Chernaya (junior associate, corporate/m&a).
Vischer advised the buyer on this transaction with a team co-led by partners Jürg Luginbühl and Benedict F. Christ with Flavio Langenegger, Anna Züst (all corporate/ m&a), Pauline Pfirter, Elias Mühlemann (both regulatory, intellectual property, it and data protection) and Gian Geel (employment).
